In the Balkanised age of the internet, bands that most people have never heard of can fill arenas, and TV series on platforms most people don’t use can have audiences of millions. Jordan Peterson, a clinical psychologist and professor at the University of Toronto, shows that intellectuals can play that game too. His YouTube lectures — with titles such as “Identity politics and the Marxist lie of white privilege” — have been viewed hundreds of thousands of times.
Review in the FT